The last two years have been a constant rollercoaster of changes and shifts. As we deal with new challenges that arise post-pandemic, many companies are recognizing that they need to maintain a consistent PR presence in case of a crisis. But how do you build trust the right way for B2B companies? In this Real Talk with Ruoyun episode, I sit down with David Wyatt, Senior VP of Elizabeth Christian Public Relations, and break down how to do B2B PR the right way, how business leaders can learn to be bold and vulnerable as thought leaders, how to grow from a crisis and more!
Real Talk With Ruoyun: Real Expectations, Real Standards
For the last 10 years, Digital Marketing Strategist, Ruoyun, (pronounced Ruoyun), has explored how businesses can implement Human-Centered Marketing and Business tactics to further amplify the impact that they’re making in the world. Now, she’s bringing in fellow experts to have real conversations that continue to set real standards in the business world.
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Meet David Wyatt Senior Vice President at Elizabeth Christian Public Relations
David Wyatt is a senior level communication and branding expert that joined Elizabeth Christian Public Relations (ECPR) in 2018 when the agency acquired Wyatt Brand, Inc., the agency he co-founded in 2006. As he leads multiple client teams, his key tenets as a public relations executive are the integrity of journalism, imparting values through storytelling, the customer being the true arbiter of a brand and the power of creativity to discover ideas that unite people. Wyatt has over 20 years of experience in public relations, new business development, direction and strategy for communications, crises, and branding on behalf of hundreds of entrepreneurs, cultural institutions, corporations and nations, including UNESCO, Japan, the City of Marfa, Google, Austin FC, Karlin Real Estate, JE Dunn Construction, Benchmark Research and WITH US: National Network for Peer Accountability at California Polytechnic State University. He is also a regular speaker and author. A sixth generation Texan, Wyatt first learned the disciplines of public relations and strategy with the Austin Symphony Orchestra and Austin Museum of Art (now The Contemporary). He currently volunteers his time with the Friends of the Elizabet Ney Museum, JDRF Austin and National Domestic Violence Hotline. Among his personal passions are family, the arts, playing music, camping and really good coffee. Wyatt holds a Bachelor of Arts from the University of Texas at Austin.
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